Joe De Sena on How to Teach our Kids Work Ethic and Mental Toughness

Joe De Sena on How to Teach our Kids Work Ethic and Mental Toughness

Joe De Sena, founder and CEO of Spartan Race, bases his company on the foundation that we, as humans, cannot really reach our full potential until we have gone through struggle. It’s what he calls “purposeful suffering”. Coming from a childhood where he had to learn, on his own, how to make it, Joe De…